Everywhere

14Aug08

Opportunities in marketing and relationships come from unusual places. Last week, somebody posted an interesting comment on a site writing about American Apparel. I ended up contacting him and it turns out he’s a great guy. He came down to the factory this week and I showed him around. He wrote about it at his [...]

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Tags: american apparel, marketing, web 3.0

It’s Not Viral. It’s Just Sexy.

13Aug08

[Probably NSFW. Unless, you know, you work at American Apparel too]
I wrote before about the July 4 squirt gun video we made over here. I thought that one was okay. Just for fun, sure. This last one? I love it. Though it annoys me that people are calling it “viral”. You can’t make a viral [...]

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Tags: american apparel, underwear, viral advertising, youtube

Squirt Guns

09Jul08

These squirt guns are in a garbage bag down the hall from my office.

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Tags: 1970s, american apparel, girls and guns, operation freedom, squirt guns